Winner: GoodSkin Labs Exten-10 Instant Youth Boosting Moisturizer SPF 15
We admit, all that highlighting on the packaging makes this look a little bit like a moisturizer on steroids, but that's because they want you to pay attention to the facts. In just four weeks skin looks up to ten years younger when using daily and after eight weeks, fine lines and wrinkles become noticeably smaller and skin firmer. You don't need to read fine print for these results.
GoodSkin Labs Exten-10 Instant Youth Boosting Moisturizer SPF 15, $39.50; kohls.com
See our full list of 2010 Gold Star winners!