3-Step Runway Looks: Simply Scrunched Hair at Vena Cava
We know that most backstage beauty trends are either a) obscure looks that should stay on the runway or b) gorgeous, but would take forever to recreate at home. Vena Cava turned to mid-90s female icons like Fiona Apple and Christy Turlington as their tresspiration to accompany their Fall 2011 collection down the runway. This grungy 90s hair that you see to the left is pretty simple to create, and we were pleased to see that a throwback technique was being reinstated: Scrunched hair.
We remember our days of grabbing Aussie's Sprunch spray in the purple bottle and going spritz crazy on our strands. (The formula's scent is equally as memorable.) But since scrunching can get messy regardless if you have thin or thick hair, we asked mane master Ted Gibson, (and head stylist for Vena Cava's Fall 2011 show), to take us through the best scrunching technique.
1. First, you need to have the right product. Gibson mixed his Tame It shine lotion with his Fix It gel. Together, the two products delivered shine and control without making the hair stiff. "The texture isn't supposed to be hard and crunchy but rather soft instead," said Gibson. "You'll want to run your fingers through it."
2. Take your time with the application, or else you'll end up with a sticky mat of hair. Rather than putting the product directly onto dry (not wet!) strands, emulsify the product in your hand first, then scrunch in the product working with medium-sized sections of hair at a time. This will allow for even distribution and will ensure that you won't have any gloopy patches of overloaded product.
3. If you're finding that the section is too tacky or wet, lift the hair from ends to root with your palm and hit it with a blow dryer on low heat (like shown below). Keeping the hair cupped in your hand will ensure that it dries with a beachy texture.
Like smoky eyes, tousled waves are one of the most coveted beauty trends that everyone wants to try. Vena Cava topped off this hairstyle with a beret, transforming the look to be completely wearable year round. We're still bundled to the nines in these freezing temps, so we're excited to wear this style underneath our baggy beanie. Since our pin-straight strands attract so much static we look like a science project, we're looking forward to trying this product-driven technique to help tame down pesky flyaways.
Will you be adding some texture to your hair the next time you slip on your winter hat?