Rooney Mara Named Face of DOWNTOWN Calvin Klein
Natural beauty (and award-winning actress) Rooney Mara was just announced as the face of Calvin Klein's newest women's fragrance: DOWNTOWN Calvin Klein. "I am very excited to be included in the group of amazing women that have been featured in the iconic advertising campaigns for Calvin Klein fragrances," Rooney told Women's Wear Daily. "The Downtown fragrance holds true to the chic, confident, and simple feeling of the Calvin brand." The woody, floral, and feminine fragrance is set to debut in July.
In other fragrance news, Cate Blanchett (who will star alongside Mara in the this year's Untitled Terrence Malik film) has just inked a deal with Giorgio Armani Parfums. While she is already the face of SK-II skincare, this marks her first fragrance partnership. The campaign is expected to launch this summer.
What do you think of Mara's Calvin Klein campaign?
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