Product of the Day: Maybelline New York Baby Lips Lip Balm

The Goods: This quartet of sheer lip shades comes in a variety of tones, ranging from bright pink to nearly nude. Infused with moisturizing ingredients, like shea butter, these graffiti-esque tubes are a chic purse-grab, no matter your budget (they're $3.49, each!).
Why It Works: Reminiscent of your old-school, flavored lip balms of yore, these sweet-tasting treats will make you want to reapplya lot. This is a good thing, since each application promises to hydrate your pout for eight hours or more.
Insider Tip: For seriously parched, irritated lips, freeze your balm for a few minutes before using it. The cooling sensation will calm inflamed skin, and still leave you with a 'baby' wash of color.
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