First Look: One Direction's Debut Fragrance
Joining the ranks of Justin Bieber, Taylor Swift, and Nicki Minaj, British boy band One Direction are the latest superstars to enter the celebrity fragrance game with their upcoming women's scent 'Our Moment.' Last weekend, before the band's New York show, the fragrance was unveiled for the first time in the United Statesand we got the chance to have an exclusive first whiff. With wild berry and pink grapefruit notes, the scent is fresh and citrus-y, but also has feminine floral undertones of freesia and jasmine petals.
'Our Moment' will hit stores this fall (to a bevy of screaming fans) and will be available in an Eau de Parfum spray and rollerball, body lotion, and shower gel. The fragrance will be sold at specialty beauty retailers nationwide.
Will you check out One Direction's first fragrance?
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