Product of the Day: ELF Cream Eye Shadow

The Goods: This butter-colored eye shadow is ideal for enhancing brown eyes. At $3, it's also darn good deal.
Why It Works: The mousse-like texture spreads evenly over lids, while acting like a double-duty lid color and primer.
Insider Tip: As drier winter months approach, opt for cream-based makeup, which offers hydrating benefits and will help prevent the appearance of flakes and fine wrinkle.
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