What it is: Acqua di Giò Homme Partners with UNICEF's TAP Project

Why we love it: If you've never dated a guy who wore Acqua di Giò Homme, the number one men's fragrance by Giorgio Armani, then you're missing out. Inspired the fresh sea, warm sun and the richness of the earth, the scent manages to be seriously sexy and subtle at the same time. And now the bestseller is teaming up with the UNICEF Tap Project in an effort to raise awareness around the world to improve access to safe water and sanitation facilitates in schools and communities. Acqua di Giò Homme will donate $1 to the UNICEF Tap Project for each Acqua di Giò Homme spray or gift set sold in the United States. Additionally, for each person who registers as a friend on the Acqua di Giò Homme UNICEF Tap Project Facebook page from March 1-31, 2010, Giorgio Armani Parfums will donate $1 to the UNICEF Tap Project, up to $50,000.

Where to get it: Available during the month of March at www.giorgioarmanibeauty.com and at select fine department stores

How much: $95

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