How to Wear Pink Makeup

Who says that pink is just a summer color?

The power of pink can be felt 365 days a year! Universally, pink has come to represent many "feel-good" things. It symbolizes pure love, innocence, joy and happiness, romance, and beauty. Pink isn't just reserved for the under-21 club either. The power of pink is reserved for the young at heart and can be tastefully enjoyed at every age.

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african american woman wearing pink makeup and a pink feather in her hair
Daniel Green
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The Power of Pink

Brighten up those cold winter days. Add a little pink to your beauty routine and discover how wonderful it makes you feel. Play with a varying palette of peaceful and empowering pinks on your eyes, lips, and cheeks. Combining rich, vivid purples and plums along with light and airy pinks makes a stronger, bolder winter statement while still remaining romantic and delicate.

woman applying foundation with a stick
Daniel Green
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Step 1: Apply Your Base

Create a flawless palette using a foundation that offers maximum coverage with a natural appeal. Applying your foundation with your fingers makes blending a breeze. Do not hesitate to use more than one shade to create the most natural appearance. For this look our lovely model is using Kiss New York Ultra Cover Stick Foundation in Golden Beige (kissnewyorkusa.com).

Set your foundation using a loose translucent setting powder. For a sheer, more lightweight appeal, use a powder brush for the application.

woman using an electric brow grooming tool
Daniel Green
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Step 2: Groom Your Brows

Groomed brows are one of the most essential elements to an overall polished look. Maintaining perfectly groomed brows at home is easy when you have the right tools. An electric brow-grooming tool is a simple way to painlessly remove any unwanted brow hairs. Fill in any sparse areas in the brow using brow pencil. Use short, hairlike strokes to simulate the natural look of brow hairs.

woman applying a warm neutral eye shadow
Daniel Green
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Step 3: Apply a Neutral Shadow

Apply a warm, neutral shadow to the entire lid, starting from the lash line and blending upward toward the brow bone.

Apply a highlight to the brow bone using an eye shadow slightly lighter than your skin tone.

Daniel Green
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Step 4: Apply Your Colored Shadow

Capture this beautifully rich, vibrant purple shade in the IMYB New Art Collection, imakeyoubeautiful.com. Use this delightful crème base as a shadow by using a small shadow brush to apply color from the lash line, blending upward toward the crease. Use the same tone as a liner to rim the eye and to add smolder at the bottom lash line.

Daniel Green
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Step 5: Add Impact with Fake Lashes and Shimmer Powder

Add impact to the inner corners of the eye with a golden shimmer powder. For this look, a loose pink and gold mineral powder is tapped above the crème base on the inner corners of both eyes. Follow the same step along the bottom lash line.

To make this look a bit more bold and dynamic, add lashes to lift and sculpt the eye. Try I Envy By Kiss Lashes in Au Naturale 02.

Daniel Green
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Step 6: Paint a Perfect Pout

Paint your pout perfect by lining the lips and adding the perfect pink lipstick. Try Kiss New York Maxi Shine Lipstick in Pink Blush or Pink Blossom. For added impact, power up the look by adding extra emphasis to the cheeks using a touch of blush.

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