Gold Star Awards 2010: Best New Makeup

If you need motivation to clean out your makeup bag, look no further. Check out these must-haves for your eyes, lips, and cheeks.

By Andrea Lavinthal

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Get-Gorgeous Essentials

We spend a lot of time playing with makeup at our office (hey, it's our job!), so it takes a lot for a mascara or lip gloss to get our attention. But even we were wowed by these new makeup finds.

See our full list of 2010 Gold Star winners!

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More Gold Star Beauty Awards Winners