Runway the "Real" Way: Alexander Wang Spring 2012

1. Mousse Me.

"The downtown Alexander Wang girl with amazing clothes but effortless hair," was Redken hairstylist Guido Palau's reference when coming up with the show's shiny, wet-looking hair. He used Redken Full Frame 07 Volumizing Mousse throughout, making sure each layer of hair got its full dose. Regular women can skip the multi-layered approach, instead distributing a golf-size ball amount of product throughout.

2. Fake a Wet Look.

To get the models' dry hair to appear wet, Palau used Redken's Argan 6 (coming out next month). Real women can use it for shiny strands, but Palau was extra generous with it to create a damp look. "It's like when you're walking to work and you a see a woman in amazing clothes but with wet hair." Score for the Lazy Girl!

3. Skin is In.

MAC makeup artist Diane Kendal didn't use any foundation (but made sure the models' skin was well-moisturized). Any imperfections (or dark circles from late nights at shows or parties) were hidden with MAC Moisturecover concealer, applied where needed and blended out with fingers.

4. Messy & Smoky.

Kendal used MAC's Eye Kohl pencil in Smolder to draw a thick line on the top lash line, blending it upward from both the inner and outer corners (leaving the middle of the eyelid blank). The same pencil was applied lightly on the bottom and a moistened Q-tip was used to smudge it. To replicate the sexy, cool-girl look at home, never let lines be too perfect, gently rubbing a cotton swab over the makeup. Finish up with a black eyeliner on the top lid.

5. Quickie Nails.

The designer collaborated with Sally Hansen for the first time to create three new nail shades, providing fabric swatches, and later, names (Oxblood, Parchment, and Petrol). Inspired by "a strong speed-racer", Wang had manicurist Jin Soon sparse down the routine, skipping the base and top coats and applying a single layer of beige Parchment. "He didn't want it to be done-done," said Soon. "It's a strong, minimalistic, simple look."

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Be a Wang Girl!
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